At Cannes Lions 2015 International Festival of creativity, the CEO of Razorfish wanted an innovative way to enliven “Toolkit for Transformation” — his talk on the ever-changing face of marketing and technology.
So when he got on stage, he tossed to a series of short animated clips that we created from candid interviews with top Razorfish clients including Citigroup, Airbnb, Qantas and Mondalez. The clips were shown on a massive screen in the event space.